š§ EMPLOYEE UPSKILLING | AI READINESS
Enhancing divergent thinking
Upskilling teams for creative problem solving
š Why it matters
In communications, creative ideas are sinking in ad formats and content supply, yet critical and divergent thinking can ignite creativity in all aspects of business and life.
Cultural icons show us better than anyone how to design for behaviour change. Look at Da Vinci, Warhol, The Beatles, Syd, Jane, Iyengar, Bowie, Yayoi, and Beyonce - they changed the world we live in. Above all, we enjoyed it.
HITMXE unlocks living business ideas for teams by cultivating the four quadrants of transformation: realism, resilience, divergence, and convergence. Ideation isnāt just a step in a process, itās how to fall in love with a problem.
āYou donāt listen to a song to get to the end of itā
š„ Who is this for?
1ļøā£ CMOs and Marketers escaping format fatigue and the sea of sameness
2ļøā£ Creative leaders designing for true innovation not campaign adulation
3ļøā£ Founders and innovators building cultures with clear purpose
4ļøā£ L&D Leaders embedding creative resilience.
š® What we explore
1. The role of tension in creativity
Conflict as fuel, not dysfunction
Orchestrating productive disagreement
Open and closed forums to suit personalities not egos
Building āteamshipā rules for safety and stretch.
2. Persistence as a creative muscle
How ideas die from distraction
Rituals for sustaining ideation
āBlowing up the balloon of good luckā
3. Focus in a distracted world
Reconnecting with purpose
Designing for clarity under pressure
Meaningful Transformational Focus framework
š ļø
Engagement format examples
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āMeaningful Transformative Focusā
Falling in Love with the Problem
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āLiving business ideasā
Convey your value proposition to the marketplace
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āChallenger brands donāt need archetypesā
With the right mindset, organisations can choose their own story.
š Final thought
Divergent thinking isnāt a soft skill, itās a survival skill. We help teams build resourcefulness; the emotional intelligence and strategic infrastructure to sustain creativity under pressure. To nurture creativity means to embrace the inconvenience that people can be weird and they have tendency not to agree. Ideation is messy. Itās time we all got our hands dirty!